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[PODCAST] Posting with a purpose: using social media to reach your audience – Part 2. Making a plan

In the second part of the ISMPP InformED podcast series on  the use of social media in medical communications, Jennifer Ghith, Omnichannel Strategy and Innovations Lead at Pfizer, looks at the evolution of social media platforms and the considerations that will drive future social media strategy. Catch up on Part 1 here and subscribe to the podcasts here.

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