[VIDEO] Virtual strategies to successfully engage KOLs
Sarah Diffen, Alex Monaghan and Michelle Marchione provide recommendations on virtual engagement strategies.
[VIDEO] Equity and open access: the Open Pharma recommendations for plain language summaries
Slavka Baronikova and Adeline Rosenberg discuss their recently published guidelines on plain language summaries in peer-reviewed medical journal publications.
[VIDEO] Involving the patient from protocol to publication in real-world evidence studies
Emma Bagshaw, Mark Larkin and Sam Llewellyn from Vitaccess and Fulvio Baggi, Director of The European Myasthenia Gravis Association discuss the lifecycle of creating collaborative digital patient registries and taking them through to the publications.
What are the potential applications of social media and altmetrics in the pharmaceutical industry?
How can pharma unlock the potential of social media? A recent article from EMWA’s Medical Writing journal discusses potential applications.
How can the healthcare industry embrace the rise of social media video content?
Creators of Industry Voice share tips on how to leverage video content to generate discussion among experts, engage viewers, and build brand value.
[PODCAST] Successfully navigating the changing medical conference landscape: part 1
How are medical societies innovating in the face of a changing medical conference landscape? David Barrett (CEO of the American Society of Gene & Cell Therapy) spoke with Rob Matheis to explain.
How to combat health misinformation: insights from a communication and human behaviour expert
Read Brian Southwell’s perspective on what can be done to prevent misinformation and build public trust in science.
[VIDEO] Medical Society Conferences: What we learnt in 2020, what might happen in 2021
Len Starnes discusses how medical societies have integrated digital approaches into their conferences.
[PODCAST] Innovation in medical communications: focus on the how
Listen to Jenny Ghith discuss innovative forms of digital communication.
Use of altmetrics could rebalance gender bias in academic performance evaluation
Study reveals that Altmetric Attention Score used to assess the online impact of an article is not influenced by author’s gender.
[VIDEO] Extending the reach of medical publications
In this series of 3 videos, experts discuss how enhanced features can be used to maximise the reach of medical publications.
Patient partnerships in the COVID-19 era and beyond: insights from a Patient Engagement Champion
Read about Trishna Bharadia’s experiences with patient collaborations. What has been the impact of COVID-19, and how does she see the future of patient partnerships?
[PODCAST] Innovation in medical communications: focus on the why
ISMPP launches new series of InformED podcasts.
The evolving role of medical communications professionals: insights from a Publication Lead
Publication Lead Chris Brooks discusses the impact of COVID-19 on medical communications.
Overcoming scientific communication challenges during COVID-19: insights from a Global Publications Director
Read Lucy Turner’s perspective on the impact of COVID-19 on medical publications and congresses.
Study reveals lack of consistency in reporting of COVID-19-related preprints
Find out how media outlets reported on COVID-19 preprints in the early months of the pandemic.