Russell Traynor, Platform Strategy Director with Envision Technology Solutions, explains how routes of access to medical information and consumption of content has shifted to multimedia channels.

[youtube https://www.youtube.com/watch?v=4mZL50BDlYU&w=635&h=388]

Recorded 6 July 2017 at a MedComms Networking event in Oxford. Produced by NetworkPharma.tv.

Russell’s presentation (PDF format) is available here.