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[VIDEO] Using content consumption behaviour to inform your publications strategy

Gavin Sharrock, Business Development Director at John Wiley and Sons, explains how to use content consumption behaviour to inform a medcomms publications strategy.

Recorded 6 July 2017 at a MedComms Networking event in Oxford. Produced by NetworkPharma.tv.

Gavin’s presentation (PDF format) is available here.

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Ryan co-runs Aspire Scientific, a dynamic, forward-thinking medical writing agency. Ryan has a passion for innovation, science and ethical communication.

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